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OUR TEAM

Step into excellence with JSM, your trusted partner in hospitality interior design and FF&E procurement.

Meet the talented team behind JSM, a dynamic group of professionals dedicated to delivering exceptional hotel interior design and FF&E procurement solutions. With a diverse range of expertise and a shared passion for hospitality, our team brings creativity, innovation, and unparalleled dedication to every project we undertake. JSM also works with a skilled network of experienced drafters, architects, contractors, and industry partners to provide the highest level of service to every project.

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With two decades of industry experience and a portfolio of over 300 successful projects nationwide, we specialize in delivering cost-effective solutions without compromising quality.

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Together, we're more than just a team — we're a close-knit family united by a shared commitment to excellence, integrity, and client satisfaction. Whether it's a boutique hotel renovation, a luxury resort design, or a large-scale hospitality project, we're dedicated to turning your design dreams into reality and creating unforgettable experiences for guests. Get to know us and discover how we can elevate your next hotel project to new heights of success.

Zach Netherland

Zach Netherland

President

A seasoned professional with two decades of expertise in procurement and project management with a portfolio boasting over 300 successful hospitality projects nationwide, Zach's commitment to responsibility, problem-solving prowess, and unwavering honesty have earned him respect and admiration in the industry.

 

As Shakespeare wisely said, 'No legacy is so rich as honesty.' With Zach leading your projects, integrity and excellence are guaranteed.

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NCIDQ Certified Badge

Valerie Ventura, RID, NCIDQ

Director of interior design

Our visionary Director of Interior Design and an expert with over two decades of experience spanning interior design, commercial construction, project management, and procurement. From concept to creation, Valerie collaborates closely with our clients, guiding them through their branded program and custom design projects with precision and creativity. Holding a bachelor’s degree in interior design from the Art Institute of Dallas and registered with the NCIDQ, Valerie brings a unique blend of academic expertise and real-world experience to every project, ensuring unparalleled quality and innovation in every detail.

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JILLIAN NETHERLAND, MS

Director of Marketing

Director of BRANDING design

Serving dual roles as JSM's internal Director of Marketing and external Director of Branding Design, Jill holds a Master of Science degree in Communications and Media Technologies. She has worked on a wide range of project types, including national rebrands.

 

She was recognized as one of LA Metro’s Finest Under 40, is a Certified Fundraising Expert (CFRE), and active altruist and advocate in philanthropy.

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Brittany wolf

Senior interior designer

Brittany has 11 years of experience and a bachelor’s degree in interior design. She comes from a legacy of design and construction experience, having been raised around the trades, design has become second nature.

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Delia ventura

Senior project manager

Delia boasts an extensive background in renovations. An experienced paralegal and a fluent bilingual Spanish and English speaker, her level of communication during the project is unapparelled. She holds a bachelor's in business administration and international business.

WHAT PEOPLE ARE SAYING

Greg NUll,
Co-Owner
Arkansas Lighting

Attention to detail and a service-oriented approach are key aspects of the high quality customer experience they strive for on a daily basis.

Cuong Nguyen, VP of Development
BN Group

They are honest, dependable and incredibly hardworking.

I thoroughly enjoyed my time working with them.

Hiren Desai,
Managing partner
stonewood hotels

I could not be happier with the level of talent, diligence, and professionalism the team delivered from start through finish.

Debbie EDMONDS,
CEo & President
Integra Fabrics

Professional, efficient, and uncomplicated.

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